Especially when it comes to low-competition levels. Just enter up to ten words or phrases and choose from one of six keyword ideas reports. Website health. Still, it needs to work the content research module because the content is an integral part of any SEO campaign. It’s quite possible that some of the lesser-known, more specialized SEO tools have one or more of these features. But it’s not all roses and unicorns. It is ideal for competitor analysis because it generates detailed reports on your competitors’ link building, paid and organic keywords, and ad marketing activities and strategies. Feb 3, 2023 8 min read. View latest updates. Click on the SERP features filter. Then, hit “Check rankings. $12/month as a starting point is good, even if the research caps can get annoying. Ahrefs SEO Toolbar combines on-page SEO checker, broken link checker, link highlighter, redirect tracer, and country changer for search results in one add-on. 5. SE Ranking is an all-in-one SEO software similar to Ahrefs and SemRush. Organic search refers to the non-paid search results from a search engine. Comes with a hefty price tag. It comes with a keyword research tool, a backlink analysis tool, and a website analysis tool. Furthermore, the tool comes with a free trial period. Matching terms: New keywords generated using the terms you entered. Set a SERP features filter to “where target doesn’t rank” and check featured snippet You can now see thousands of keywords where you can try and optimize your. 90 per month (billed annually). Users get more relevant search results, and SEOs get more traffic to deserving content. Its free features include: On-page SEO report. Which is why the new Ahrefs’ Rank Tracker tool keeps an eye on 12 different types of SERP features and shows all changes on this cool graph: As of today, we keep an eye on the following SERP features: Paid search results (top & bottom);SERP Features: Ahrefs provides information about the SERP features associated with your tracked keywords. How to use the Related terms report. Ahrefs’ new API v3 lets Enterprise plan users pull data from Site Explorer’s Overview, Backlinks, Referring domains, Organic keywords, Top pages, and Paid pages reports. 1. Ahrefs also offers a 7-day trial for $7, so you can test the tool before committing to a subscription. Here are a few good options (you only need one): Yoast SEO. Ranking in some of them can help drive more traffic to your website, so it. SE Ranking: Best for Small Businesses. Ahrefs is one of the best tools out there for keyword research and competitor analysis, but many people don’t know about one of its most powerful features – the DR Checker. By Rebekah Bek. Consider making videos about these topics. SERP feature tracking. It offers 100 keywords for daily tracking and 100 keyword suggestions per search. Test schema on your page. November 16, 2022 3 min read. No phone support: Ahrefs does not offer phone support. Here are the 11 most common SERP Features that appear in Google. SEMrush offers a full-suite SEO platform, with features covering competitor research, keyword research, link building, on-page SEO, as well as a comprehensive rank checking tool with many advanced. It does keyword research, competitor research, backlink analysis, On-Page SEO, SERP analysis, and SEO audits. Solution 2. The 200 response code is important for your website because it means that users can access your pages without any trouble. Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits. Limited Features: Overall, the features are a little bland and outdated compared to tools like Ahrefs. 2. Research future content ideas with the Ahrefs content explorer. Its free features are: On-page SEO report; Redirect tracer with HTTP headers; Broken link checker; Link highlighter; SERP positions; In addition, as an Ahrefs user, you get: Ubersuggest. Keyword Generator: The keyword generator of Ahrefs is one of the best free keyword research tools out there. SERP Feature Tracking: Ahrefs tracks 13 SERP features for all the keywords. There’s one final thing you. ”. Not only will you see the visible SERP features, but also the history of the tracked feature which you may have owned. Ahrefs is an all-in-one SEO toolset that offers features such as SERP analysis and traffic analytics. At its core, Web Explorer lets you search through our search engine’s ( yep. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. $18. You’ll get a list of keywords that trigger a Featured snippet result for the top spot of the website you entered. KeywordTool. It's a sophisticated tool that provides flexibility. The second step is to click on “Organic keywords” under the “Organic search” section. See their changes in rank, search traffic, and their appearances in SERP features. Go to a website that offers a page authority checker tool such as Ahrefs, Moz, or SEMrush. It lets you see the top-ranking results for any keyword along with all their SEO metrics at a glance. Includes keyword research for YouTube,. In particular, the SERP, or ‘search engine results page’ feature results are becoming more important for improving SEO performance, getting in front of your customers and ahead of your competitors. New project setup is easy. Why organic search is important. 1. Image via Ahrefs. Apart from this, they offer keyword. Ahrefs has been the number one tool in our SEO tool belt for many years. Make sure to pick your target country (e. This add-on does not give you free access to Ahrefs. Google Keyword Planner. SERP 特性. In other words, according to Ahrefs’ data, ~12. Semrush – No special discount, but you can get a 16% discount on an annual subscription. Ahrefs Overview Ahrefs , released in 2011, boasts having a keyword index of over 10. g. Researching paid keywords. Q6. 1. The paid results (ads) appear at the top and bottom of the SERP and are intended to attract more searchers’ attention. Ahrefs features a massive data index that makes a popular SaaS tool out there. The most important benefits of SERP SEO are detailed below. Semrush pricing starts at $119. Once you have those, Ahrefs provides several helpful routes to explore: Overview: See the metrics for the specific terms you entered. More Site Explorer reports and. Ahrefs’ SERP Checker. Type the page’s main keyword into the main search bar. Construct regex. Also in the case of Spyfu, it is a newer player in the market, so while it does boast of a fantastic set of features, there is still a. There are just too many factors to consider: search intent, ads, SERP features, brand affinity, etc. You Need Fewer Backlinks. Updated: October 5, 2023 7 min read. Ahrefs also offers many free SEO tools, including keyword generator, SERP checker, keyword rank checker, and keyword difficulty checker. Just type in a broad keyword like “drone,” hit “Find keywords,” and you’ll see the top 100 most popular keywords. From the basics like rank tracking to the pro-level backlink insights Ahrefs allows us to be more efficient and more effective SEOs. Best for Interactive reporting and alerts. Multiple languages. Like with other tools, you can find keywords with SERP features potential. Backlink anchor text — Analyze anchor texts to see. As you can tell, the data that we (or any other SEO tool) use for computing the search traffic estimations has many issues that are nearly impossible to fix. While some SERP features come with a straightforward path to ranking, others require a bit more setup and strategy. SERP Features: See if any of your pages appear in 13 different features. By using the tool, you will track your keywords for unlimited domains for your targeted keywords for free. On-page SEO checker. How common are SERP features? According to Ahrefs’ Keywords explorer, 99% of keywords trigger at least one organic SERP feature (excluding Top/Bottom Ads). Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. We display SERP features in Rank Tracker with two main colours: 1. Ahrefs keyword tools offer fewer features, as the keyword research tool consists of two main features: Keyword Explorer. - You can see if featured snippets, knowledge panels, or local packs are present in the search results. Terms match. Open up this tool and enter your keyword and domain to check your position and see the SERP completely for free. Ahrefs uses its web crawlers to collect ranking data, while Semrush relies on third-party data sources. Thus, your pages can be indexed and pass the PageRank to the linked pages. Ahrefs, Moz, and SEOquake all have browser extensions to show metrics for each result in SERPs, so you can analyze SERP features at the same time you assess competitiveness. 3. Its accuracy and reliability are top-notch. Furthermore, the tool comes with a free trial period. So using “SERP updates” you can get fresh SERP, as well as the most recent SERP features, Keyword Difficulty and Parent Topic for your keywords. It offers a vast database of backlinks, keywords, and search traffic data that can help you improve the SEO of your website or content. By actively tracking your keyword rankings and monitoring SERP positions through Ahrefs, you'll gain valuable insights to optimize your SEO strategy and improve your website's visibility in. NOTE. Fakta mengejutkan ini diungkap oleh Ahrefs. Some of the most popular ways to use Ahrefs include tasks like checking backlinks,. Get automated email alerts about your. This knowledge helps you tailor your content and optimize for enhanced visibility in search results. It helps you find thousands of keyword ideas for Google, Bing, Amazon, and YouTube in. Organic search results also include various SERP features, such as featured snippets. Organic Keywords. Ahrefs rank tracking. Surfer SEO’s crowning jewel is its content editor, which can work wonders for your on-page optimization. io can be a great tool for finding keywords. Plus, they can take advantage of competitor insights. However, Ahrefs is still thought to be more accurate than Ubersuggest. When it comes to keyword research, all three tools offer powerful features to help you find relevant keywords. If you’re using Ahrefs’ Rank Tracker, you can easily toggle between mobile and desktop rankings and check average positions across devices. of keywords for my competitors. Ahrefs crawls the entire web 24/7 and has the world’s largest third-party. Moz – Yes, a 75% discount. SERP features are unique results on Google's search engine results pages (SERPs) outside of traditional organic listings, including elements like Rich Snippets,. Mangools basic (which features all the Mangools tools) is only $30/month. Ahrefs. DRis one of Ahrefs’ most widely used metrics in SEO. The entry-level Ahrefs plan is called Lite and. Redirect path and HTTP header checking. Informational queries are those that searchers use to gain more knowledge on a topic. When it comes to top Ahrefs alternatives considering a user-friendly approach, well-developed interface, and an assistive suite of features, Mangools heads the list. Verdict. From keyword research to rank tracking and everything in between, Semrush is a spectacular all-in-one SEO tool that can help you get on top of the Google SERP. com 1. After using Ahrefs for 3 years, I can't imagine my work life without it. This data comes from our database of ~500 million keywords (updated monthly). Do you work at Ahrefs? Upgrade your plan to update branding and connect with profile visitors! Product Information; Reviews; Pricing; Features; Ahrefs Pricing Overview. There are a number of features that Ahrefs outright lacks, but SEMrush doesn’t. On-SERP SEO Tool: With detailed keyword metrics like search volume and keyword difficulty displayed directly in the SERP, I no longer need a separate on-SERP SEO tool for keyword analysis. Just type in the domain name and keywords you want to analyze, and it spits out a report showing you the search engine results page (SERP) ranking for each keyword you enter. of SERP features where any of the tracked keywords rank. 0 version of the tool with its 11. That’s a very small price to pay, but unfortunately you only get 100 SERP look-ups, and 200 keywords to track. Google’s Rich Results Test tool is useful to validate schema on a page-by. Zoom. The only two free tools you need. 👉 Find Ahrefs too expensive? Find an Ahrefs alternative in this listThe main differences between Serpstat vs Ahrefs are: Serpstat has a limited version that allows you to test the platform for free, whereas Ahrefs requires you to pay $7 for a 7-day trial. See full list on ahrefs. For verified websites, you'll get an additional 5,000 crawl. Choose the “Where target ranks” option and check the features you want to apply. This impacts the leads and sales received by your business. SERP features: The number of owned and tracked SERP features for your keywords. This month we’re introducing the new Content gap tool, updates to our search volume estimates in Keywords Explorer, and more. If you like it and you want a paid version, Ubersuggest is still WAY more affordable than Ahrefs. We’ve also added three new SERP features: Local pack – For search results with local intent. Ahrefs’ SEO Toolbar shows US search volumes by default. Then, under SERP features, tick ‘featured snippet’ and apply. Another. The Ahrefs Certification Course will teach you how to use Ahrefs’ tools, data, and SEO metrics to improve SEO for your website. It provides a detailed view of the competitive landscape, including metrics like Domain Rating, number. Pricing. Here’s how its interface looks like;SERPChecker will be the #1 Ahrefs Alternatives feature of SERP updates per month. August 9, 2023 5 min read. 4. Hover on the SERP features to see what keywords are effective. You can go as deep as you like. Ahrefs boasts several features that Moz is missing. Detailed Review: Ahrefs. Compare a website’s current and historical data. Keyword organization: Ahrefs Keyword Explorer allows you to find keyword ideas and organize dozens of keywords by filtering, grouping and tagging. Our Enterprise-exclusive APIv3 lets you pull data from your Ahrefs workspace to create custom integrations and automations, making for super flexible reporting and easy performance analysis. Currently, APIv3 allows you to pull a big range of data from the Site Explorer, Keywords Explorer and SERP Overview endpoints: Site Explorer . This article highlights the importance of combining SEO tools data with human-level visual analysis when understanding SERPs on Google or any other search engine. Who wins? Ahrefs is a more user-friendly option and is a winner in. Organic search results also include various SERP features, such as featured snippets. Then, under SERP features, tick ‘featured snippet’ and apply. Visibility % on SERP;. However, the trial is limited to the Lite plan and the Standard plan. com’s database of 500 billion pages, we actually. Keyword analysis—search volume, keyword density, click potential, SERP features, competition, and search intent. Our free keyword generator can help you discover 150 keyword ideas for (almost) any keyword. And it ranks number one among Ahrefs alternatives. Breadth. This service analyzes business links and domain performance to help clients stand out. On-Page Checker and SERP Analyzer. Now, it’s time to put Ahrefs to the test. Ubersuggest is one the best Ahrefs alternatives on this list. It’s quite possible that some of the lesser-known, more specialized SEO tools have one or more of these features. For this test, I decided to ask a somewhat complicated question: how they calculated their “SERP Features Impact” score. On the Overview page, there are tabs for Visibility, Average position, and SERP features, which allow you to dig into the details. Each answer in the People Also Ask block comes from a web page that you can click. Ahrefs has enhanced its SERP results as well, now populating a SERP position history chart to track rank changes over time, along with incorporating newer. ·. In this guide, we’ll cover: Types of organic search results. Test and monitor your site for errors. On-page SEO report. Ahrefs provides several reports to help you do backlink analysis. The final noteworthy feature of Surfer is the SEO Audit tool. We see a strong correlation between the number of referring domains a web page has and its position in Google search results. Make a copy of the previous dataframe and give it a new name. Key Observations. See what works for your website. Outgoing links report with link highlighter and broken link. This can happen when a page jumps in and out of the top 10 for a high-volume keyword or ranks in the “Top Stories” SERP feature. Below are some actionable ways to use this report. Preview SERP features for every keyword Moz’s SERP Analysis also displays rich search engine results such as Top Stories, Images, Knowledge Graphs, Featured Snippets, Ad Results and even Tweets. SE Ranking offers 3 fixed plan, and you can customize the plan as per your need to track keywords. In episode 3 of reviewing the Ahrefs free SEO tools suite, I'll be looking into the SERP & ranking insights tools that allow you to manually monitor the SERP. Try the free version of Ahrefs’ traffic checker. Try Serpstat. But Semrush is the #1 alternative to Ahrefs. 3. With Ahrefs, it’s possible to pick any two dates when working with historical data. 3. ) into a single. A company in Denmark owns AccuRanker. However, with Semrush, you also get to see other vital keyword metrics like competitive density, SERP features, and trends. Pricing. Pull keyword rankings. Limited Local SEO Data: Ahrefs’ local SEO capabilities, while present, may not be as robust as some other specialized local SEO tools. yep. 1. We can use this format to build out a post on this topic. [Parent topic - for any keyword that you put into Keywords Explorer 2. and Ahrefs are tools that feature similar functionality for SEOs. YouTube keyword metrics. Learn how to use Ahrefs' SEO tools and reports to improve SEO and get more organic traffic. By analyzing the SERP, users can understand why certain pages rank higher than others. October 5, 2020 2 min read. Google says that links and content relevance are the top ranking metrics for your site's placement in search results. , United States). With Ahrefs’ SEO Toolbar, there are no such limitations. It has many raving reviews from users who’ve used it, and it’s understandable why they love it. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. Related terms: New keywords based on similar terms to the ones you entered. It does keyword research, competitor research, backlink analysis, On-Page SEO, SERP analysis, and SEO audits. For the first three search results, you’ll also see important SEO metrics like the number of referring domains, number of backlinks, estimated search traffic, etc. Collect ideas on strategy, content, backlinks and more. By this point, you should know the type of content that will match user intent and feel good that you can compete with the other sites in the SERP. But there’s more to it. Then, select “Domain ranks” >> “People also ask”. The premium version, on the other hand, starts at $83. Ahrefs; 22. The 'SERP updates' are credits used to pull advanced metrics for every keyword you put into Keywords Explorer. Set it to a low number, like 10, and you’ll see low-difficulty keywords you can target: The second way is to set a Domain Rating (DR) filter. Features: The keyword-tracking capabilities: track hundreds of keywords at any given time to gain insights into their performance. Our free Mobile SERP checker lets you test search results from anywhere in the world, and paid subscribers can even archive test results, to get monthly, weekly or daily mobile screen captures of real SERPs from anywhere in the world. Semrush: Best for Power Users. With this rank checker, you will be able to track your keywords unlimited way without signing up. Rank Tracker looks at the ranking performance of keywords and compares them with the top rankings for those keywords. Dead pages. It shows the relative strength of a website’s backlink profile on a scale from 0 to 100. Compared to Semrush’s keyword tool, Ahrefs lacks the more complex tools and insights, and isn’t as accurate as Semrush. You can use Ahrefs to identify potential competitors on SERP by using Competing Domains feature. Paid plans range from $119. PageSpeed Insights (PSI) is a free tool provided by Google that analyzes a page’s desktop and mobile performance and provides suggestions for improving its speed and user experience. SEO Site Audit Tools. This mode shows you all keyword ideas that contain all the words from your query in any order. As Ahrefs crawls the web 24/7 the data gets updated all the time. Ahrefs features, as you’ll soon see, aren’t as many as SEMrush offers. Backlink Analysis. It may be among the best keyword rank tracking tools for beginners. Most of the features inside Ahrefs are designed for marketing professionals. Let’s take a deeper look at each feature. 3/ See keywords that bring you traffic. They provide extra information beyond the standard “blue link,” which helps get more clicks to your content. If you’re using Ahrefs’ Rank Tracker, you can easily toggle between mobile and desktop rankings and check average positions across devices. Conclusion. Here’s a list of the new features: New design. Click the "Check Authority" or "Get Results" button to initiate the analysis. 20/month for up to 2,000 daily tracked keywordsHere are some of our favorite ChatGPT use cases for SEO that we have found at Ahrefs. If you’re using WordPress, you’ll need an SEO plugin to help you optimize things like sitemaps and meta tags (more on those later). eBay. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. Filter keywords by broad match, exact match, related, language, phrase match questions, and group. You can see the ranking overview with SERP features and changes in the keyword positions at the bottom. SERP features like image packs, ad positions, featured snippets, and more; When rankings and features change with automated updates; Comparisons of rank, search traffic, and SERP features with up to 10 competitors . . In Gusto’s case, it looks like they have several thousand potential snippet opportunities. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. While Serpstat offers a 7-day free trial to access its premium features, Ahrefs offers free access to Ahrefs Webmasters Tools (AWT). Site and keyword explorers, a site audit, rank tracker, SERP comparison, and alerts are. Ranking in some of them can help drive more traffic to your website, so it. 1. If it's your first time using it, then you should know that the SEO software suite specializes in keyword research, competitor analysis, and paid advertising campaign optimization. Ubersuggest. Use the sidebar to jump to updates for a specific tool. Ahrefs’s features pivot around the following five tools. Table of contents. Product Blog. Rich snippets (also known as rich results) are search results pulled from code called schema markup. Sure, they both are worth it. 10 queries per tool per month, with 1,000 keyword suggestions and 10 SERP analyses per query. Mangools is a user-friendly SEO tool that can be used for rank tracking and SERP monitoring. It’s good practice to regularly test your site for key mobile usability errors. It’s okay if your first attempts won’t bring great results. Ahrefs covers all the standard results you’d hope for, including SERP features (e. 4 – Mangools. This is great for monitoring top keywords in all the locations that your international business serves, or just. Then add a Position filter from 1-1 and hit Apply. Ahrefs Rank tracker will help you monitor the SERP features of the keywords, which in simpler terms means that you will be able to forecast the traffic generation from each tracked keyword and you will be able to check the ranking dynamic from your phone and desktop. All issues are sorted by importance, with straightforward advice on how to fix each one. Let’s get right into it. Backlink analysis: lets users see which websites link back to theirs, allowing for better link-building strategies. * SEO toolbar chrome extension (like MozBar). Our Enterprise-exclusive APIv3 lets you pull data from your Ahrefs workspace to create custom integrations and automations, making for super flexible reporting and easy performance analysis. You don't have to be an SEO pro to rank higher and get more traffic. If you have any feature requests, you can leave them on our Canny or in our subscribers-only Ahrefs Insider community. * Process to find keyword mentions quickly and comprehensively. Ahrefs empowers you to identify the specific SERP features that dominate the search results for your target keywords. The bottom graph covers the non-tracked SERP features that we don’t track due to technical limitations, but should still monitor as they can steal attention and traffic. Google Search Console. And because Mangools has live chat,. Knowledge Panel optimization . The first page usually contains 10-15 most relevant organic results, some ads, and SERP Features: Featured Snippets, Maps, FAQs, videos, pictures, etc. Ahrefs vs. Where Ahrefs excels at keyword research and backlink research, Accuranker takes charge with keyword tracking. It offers more comprehensive data, including information on SERP features, competitive density, and trends. You can click on the test result to get more details about that issue. PageSpeed Insights (PSI) is a free tool provided by Google that analyzes a page’s desktop and mobile performance and provides suggestions for improving its speed and user experience. Once you’re on the Semrush dashboard, go to the SEO Toolkit > Organic Research report and enter your domain. We also show you the. * Possibly the most powerful SEO web crawler. Just input or import a list of keywords, add multiple countries per keyword and tell us your competitors’ URLs. Get a better understanding of your website’s SEO potential with the help of actionable SEO metrics like Search Volume, Keyword Difficulty, and Traffic Value. The Ahrefs Alternatives of 2023. Semrush is the clear victor in this category. Filter for Position 2-8 and SERP features where the target doesn’t rank. Discover if this SEO tool is worth the hype in our in-depth Ahrefs review! From features to pricing, we've got you covered. It also depends on the locality and device. Universal search (also known as “Blended Search” or “Enhanced Search”) is the ability of a search engine to expand search results by blending results from different indexes (images, videos, maps, news, etc. 14. Enjoy!While Serpstat offers a 7-day free trial to access its premium features, Ahrefs offers free access to Ahrefs Webmasters Tools (AWT). Ahrefs Review: The Bottom Line. Broken links. Semrush is one of the most popular SEO tool suites out there. Mangools can help in: Analyzing profiles in the SERP; Finding domain keywords in KWFinder;. 29% of search queries have featured snippets in their search results. With Ahrefs SERP position history feature, you can view a competitor’s keyword’s total search traffic potential. Interactive graphs: They’re a great way to visualize and track changes in your rankings over time. Ahrefs SEO Toolbar is a free extension for Chrome and Firefox that provides valuable SEO data about the pages and websites you visit. com. You can use the Content Gap feature to compare your website and competitor domains to find out which keywords you don't rank that your competitors are. This will give you a heads-up whenever there are signs of algorithm updates. Its Rank Tracker is known for its razor-sharp accuracy and enables users to get updates on their ranking positions, check search visibility and other data, group and tag keywords, and detect. Ahrefs has over 50,000 subscribers including many of the world’s top enterprise companies like: Adobe. Set the mode to “URL” and hit “Analyze. Set your preferred domain. In the end, you’ll understand what really reflects your SEO efforts and how. com) entire database of pages, domains, and links using search operators. Just filter by SERP feature: And just like that, you get a list of every keyword that currently has a featured snippet result. Not simply your position in the technical rankings. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. )Open in Overview 2. It can honestly take your page from struggling on the 15th-17th spot of a SERP. This makes it difficult to test the waters, prior to making a sizable purchase. Detailed SERP analysis: You can see how your website ranks for 15 different SERP features. Ahrefs. Depending on your plan, these update every 3, 5, or 7 days. However, the trial is limited to the Lite plan and the Standard plan. 3/ See keywords that bring you traffic. Introducing Historical Keyword Data in Site Explorer. Unfortunately, Ahrefs does not provide a free trial to test its tools. The SEO Framework. Ahrefs API is designed to empower our users to use data from Ahrefs Index in the way that suits best to users' needs. Ahrefs pricing 💵. 4. It gives you daily updates of data and mobile rankings. These listings are deemed the most relevant to the user’s search query and don’t include paid results (marked as “Sponsored” on Google). SpyFu is much more affordable than Ahrefs, with plans starting from just $33/month, whereas Ahrefs’ plans start at $99/month. Ahrefs phrase match with featured snippets Step 3. That’s according to the ~4,300 people who responded to our polls on LinkedIn and Twitter. Gray. In short: Ahrefs is an SEO tool designed to help people get higher Google rankings. Pro. Completely free (but you get more out of it if you use Google Ads) Ahrefs Free SEO Tools.